3/10/2023 0 Comments Meta description![]() ![]() When a user is met with their results, they see a title and a description of different pages from different websites. In recent years, Google has also updated to include the use of search intent to improve the user experience. When someone types a query into Google or another search engine, they get results based on their query. However, to understand why they matter, you must first know how search engines work. Meta descriptions are an important part of SEO strategy. Meta descriptions help convince a user to click a result, so they must be optimized to help individuals understand the content on a page while prompting them to click on the page. Unfortunately, many small business owners don't realize they can impact what's shown on search engines like Google. Rather, they appear on SERPs to help users decide whether they should click on a web page.Īn optimized meta description can increase a business' organic traffic. These descriptions are not visible on the web pages themselves. Meta descriptions inform users about what to expect when they visit your web page. For example, when looking at a search engine results page (SERP) after typing in your search query, you'll see the page title with a short description below it, which is called the meta description. ![]() You could click through as many as you like until you find the page you're looking for, or you can read the page descriptions of each result. When you use an online search engine to look for something online, you get tons of results to choose between. The founder of Malaysian publishing and lifestyle company Musotrees on why he quit the nine to five (and his career as a biologist) to build the thing that makes him happy. Laurence Leenaert, founder and designer at LRNCE, a handmade ceramics and lifestyle brand in Marrakesh, on her morning routine. Starting your day right: Laurence Leenaert Self-improvement, brands to check out and things to see and do – from food to fashion. Industry deep dives, macro trends, and profiles of fascinating businesses and founders.įor Orange Bus founders Julian Leighton and Mike Parker, leaving the business was always the plan.Īt first glance, the name of your business might not seem like a crucial factor in your success – but getting it wrong could cause complications. How did a ‘Black Founders Matter’ T-shirt design transform into a venture capital firm? According to founder Marceau Michel, it was almost completely by accident. ![]() How to win customers without social mediaĪs social media ads become less effective, how else should you go about acquiring new customers? Students come here to learn from the best and get their shot at a billion-dollar industry.Ĭase studies and how-tos to take you from startup to scale-up and beyond. Kick start the holidays with this Second Act episode chock full of food, family, and tradition. In Sonic Symbolism, hear Björk and her collaborators discuss the making of her last 9 albums.Įxplore the minds of 10 musicians as they use their surroundings to make sense of the world.įamily comes first, especially this time of year. Join our community for freelancers and agencies to unlock tools for managing clients and perks to grow your business.Ī collection of original content that celebrates the entrepreneurial spirit. Whether you want to grow your team, your following, or your sales, we've got ideas. Off and running? Find tips to help you lead, manage, and make your business even better. Learn to write a business plan, build a brand, and turn your ambition into a successful business. See how Mailchimp’s e-commerce automations can save you time and help you convert more first-time buyers into repeat customers. Explore our collection of resources to help build your business and boost your digital marketing.Į-commerce Automations: Time-Saving Techniques for E-commerce ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |